Fresh Brew: Data-Driven Storytelling from Kuala Lumpur to San Francisco

Explore the Power of Place.

Placemaking addresses a broad set of needs and outcomes, including those related to physical and social well-being. Join us for this final segment in June of Fresh Brew: Placemaking. Explore the Power of Place, find inspiration in cases in San Francisco and abroad, with a local guest interviewing a placemaking constituent from elsewhere in the world.

Hosted by Robin Abad Ocubillo, Urban Design Policy + Research, Dr. Ceelia Leong, Senior Manager, Analytics Lead, Think City will join us from Kuala Lumpur, Malaysia to talk shop with Eric Rodenbeck, Founder of Stamen Design in San Francisco about how their work aims to build beautiful, playful, technically sophisticated projects that will change the way cities are planned, developed and celebrated.

Co-presented by AIASF, Center for Architecture + Design, PlacemakingX, and Placemaking San Francisco

“Fresh Brew” is a series of online morning conversations covering a variety of topics about all things architecture and design. Fresh Brew aims to provide the general public and industry professionals with engaging dialogue and to provide a space for inspiration during these challenging times. Visit for more info.


June 16, 2020


9:00 am - 10:00 am


AIASF Event,
Center for Architecture + Design


  • Dr. Ceelia Leong
    Dr. Ceelia Leong
    Senior Manager, Think City

    Dr. Leong leads the Analytics at Think City, which is a special-purpose subsidiary of Khazanah Nasional Berhad, Malaysia’s strategic investment arm, formed to work on urban rejuvenation with the goal of creating more people-friendly cities. Her projects focus on baseline and territorial analysis, urban analytics and policy and masterplanning. With the goal to democratising data – making data useful, transparent and accessible – she led the development of an online Geographical Information System (GIS) portal to share the wealth of data and narrative on cities. These interactive maps allow the public to explore their cities in interesting ways and gaining insights on topics like the Covid-19 vulnerable communities, reduction of air pollution after lockdown, cultural and creative industries, walkability and pedestrian comfort. Prior to joining Think City, she completed her PhD in Tokyo Institute of Technology in GIS and heritage management.

  • Eric Rodenbeck
    Eric Rodenbeck
    Founder, Stamen Design

    Eric is the Founder of Stamen Design in San Francisco, which builds beautiful, playful, technically sophisticated projects for clients from the Dalai Lama to the World Health Organization to scientists around the world. Uniquely interdisciplinary, over the past twenty years his work also intersects with the world of fine art, has been exhibited worldwide at the Venice Biennale, Victoria and Albert Museum, SFMOMA, Art Institute of Chicago and others, and is in the permanent collections of MoMA & the Smithsonian. Stamen is a winner of the National Design Award.

  • Robin Abad Ocubillo
    Robin Abad Ocubillo
    (Host) Urban Design Policy + Research

    Robin has worked for over a decade in civic innovation in public space design, planning, evaluation, and policy. He is currently Senior Planner and Urban Designer with the SF Planning Department, where he leads Places for People, the first placemaking legislation of its kind in the country to streamline government processes and lower barriers for communities creating and stewarding public spaces in underutilized streets and lots. Prior to his current role at the San Francisco Planning Department, Robin worked with LADOT People St. and the Mayor’s Great Streets Project on advocacy and performance evaluation of projects throughout Los Angeles. Before that he served for several years in the Golden Gate National Parks, working on cultural landscape and visitor access projects at sites throughout Bay Area parklands.

AIASF + Center for Architecture + Design


AIASF + Center for Architecture + Design

Comments are closed.